The Pornhub statisticians are at it again and today’s study brings us back to central Europe, thanks to our friends at L’essentiel. Luxembourg may fall on the smaller side of the spectrum when landmass is considered, but a closer look at their porn-viewing habits sure does make the country with the world’s highest GDP per capita stand out. After all, it’s not always the size that counts! As a part of a special collaboration with our friends over at L’essentiel we’ve got the exclusive scoop on this particularly little part of the world. Let’s get started!
THE LONG AND SHORT OF IT IN LUXEMBOURG
Ever get that feeling of dread on a Sunday, knowing that you have to start back at work for a whole week the next morning? In Luxembourg they know that a trip to Pornhub is the best way to beat those weekend end blues, with Sundays showing the most traffic on average. Traffic slows a little on Fridays, the least popular day for Pornhub in Luxembourg. These same trends showing a rise in traffic as the weekend finishes and a dip as it starts were also observed in the United Kingdom, Mexico and the Netherlands as we noted in our 2014 Year in Review. Just before the witching hour is peak Pornhub time in Luxembourg, with 10 pm – midnight proving to be when Luxembourgers get busiest on the best site in the world.
The worldwide average proportion of female viewership on Pornhub is 23%, so Luxembourg falls a little below average here with their 21%. Things get really interesting with a look at their top viewed categories, however. Though this tiny country ranks 179th in the world for size, they sure do have a thing for Big Tits, and Big Dicks, their 5th and 7th place most popular categories. Of particular interest though is, ‘Reality’ taking 2nd place, followed by ‘Gay’ in 3rd. In fact, when we looked at top search terms in certain towns within Luxembourg, many were specifically gay and reality porn themed. For instance, in Bettembourg, ‘casting’ and ‘fake’ are the top 2 searched terms, while in Rodange, ‘straight friend’ and ‘bareback gangbang’ are the top 2 searched terms. Let’s take a look at some of the more popular searches nationwide.
As we have seen in many countries before like Scotland and India, a country’s nationality will generally be among it’s own top searched terms on Pornhub. This is not the case in Luxembourg, as ‘german‘ and ‘french’ nab the top 2 positions, paying tribute to the country’s considerably larger border-sharing lands. This type of neighborly love has been noticed in other countries as well – for instance, ‘Argentina’ is a top search term in Chile. Interestingly, ‘luxembourg’ is all the way down at number 14 of the top 20 search terms, followed by ‘czech’ at number 20. This can be attributed to to the small size of the country which, with a population hovering around half a million, simply might not have much locally sourced amateur porn available, as well as a healthy love for the guys and girls next door.
Both within and outside the capital city, Kim Kardashian asserts her popularity in holding it down in third and second place, respectively and is the second most popular porn star in Luxembourg. The mother of all porn stars, Lisa Ann (NSFW) holds on strong to the top spot but sizzling newcomer Mia Khalifa is making some serious strides, claiming spots within the top 10 searches, and is the 6th most popular porn star in the country as seen in the chart above.
HAPPY HOLIDAYS
In countries all over the world, it’s quite common for holidays to cause traffic dips on Pornhub. As surveyed in our 2014 Year in Review, average overall traffic lulls of 44% occur around the world on New Years Eve and of 18% on Christmas Day. Luxembourg’s 65% dip on New Years Eve fits in with the overall central European trend that we have recorded, where in countries like the Netherlands, Germany and France, traffic dips of around 65% were also observed. Comparatively, in the United States, traffic on NYE drops only by 37%.
Luxembourg does appear to be focusing on resurrection of a different type on Easter Monday, however, as traffic actually increases by 9% on this day. This rise in traffic occurs on the heels of Easter Sunday where a 21% average drop in traffic is observed, compared to only 10% in the US. Luxembourg also seems to take a slight vacation from Pornhub during the summer holidays, with a general 6% drop in traffic occurring from July 15th through August 31st. Much more remarkable drops manifested during the final World Cup game, where the Germany vs. Argentina championship match caused average traffic numbers to drop by an impressive 32%, compared to only 12% worldwide.
TABLET TAKEOVER?
2014 saw a considerable rise in portable porn. A 12% international increase in mobile phone usage in regards to Pornhub’s traffic shares over the course of the year, and generally overtaking desktop as the most popular platform indicates a general departure from the age of PC porn viewing. Tablet technology appears to have really taken off in Luxembourg, where visits originating from this type of device account for a notable 16% of traffic shares, compared to the worldwide 11%. As such, 56% of Pornhub traffic in Luxembourg comes from a mobile device and Luxembourgers definitely prefer taking their porn to go.
Speaking of mobile traffic, the Pornhub statisticians also observed some interesting behavior occurring during the nationwide 12-2pm lunch break. Specifically, desktop traffic drops a notable 18% during this time, while mobile is only down 8%. In this sense, it would appear that Pornhub users in Luxembourg are making the most of their time out of the office to get busy with some handheld hot stuff.
Lunch breaks aside, how long do Luxembourgers tend to spend on the world’s best porn site? They typically get the job done in a little over 8 and a half minutes. This is a whole 45 seconds less than the 9 minute and 16 second world average, so there is definitely something to be said about the efficiency with which the inhabitants of this industrious land get the job done. Within the Benelux triad, there isn’t much of a discrepancy in regards to each country’s average time on site. The most notable differences can be observed when comparing Luxembourg’s 8:31 average to neighboring Germany at 8:05 and France at 9:09.
And that brings us to the end of our trip! Keep it locked to Pornhub Insights for more awesome porno stats and drop us a line in the comments section below.