Nintendo’s Pokemon Go mobile game was released in the United States on July 6, and quickly became a worldwide phenomenon. As we soon found out with our friends at Mashable, this immediately lead to an increase in Pokemon searches on Pornhub. As of July 11, searches were 136% above the daily average prior to the launch of the game. As the game is released in other worldwide markets, we expect to see similar increases.
Tag: gamers
Overwatch Game Update
Pornhub Insights recently reported a large increase in searches for “Overwatch” when the game entered public beta on May 4th. At the time of our Watching Over Overwatch story, we recorded a peak search increase of 817% on May 5. Much of the increase was driven by news coverage of the overly-sexualized content found in earlier beta versions.
Our statisticians continued to monitor Overwatch searches throughout the month, and found a second increased occurred when the final game officially launched on May 24th. As the following chart illustrates, the post-beta searches peaked 1102% on May 9th before slowly tapering off, then jumped again 947% above average on May 25th.
Please note that the index value representing average Overwatch searches has been re-calculated for this chart to include the new search volumes in the month of May. Based on the earlier average, searches on May 9 would have increased as much as 5143%.
Watching Over Overwatch
On May 5th, Blizzard Entertainment’s hotly anticipated new first-person shooter Overwatch officially entered public beta. We’ve seen other game launches such as Fallout 4 and Minecraft change our visitor’s search habits, so Pornhub’s statisticians teamed up with our friend over at VentureBeat and checked to see if Overwatch had a similar effect. As it turns out, May 5th saw an 817% increase in ‘Overwatch’ searches on our site.
Fallout 4 Causes Fall in Traffic
Fallout 4, the latest installment in Bethesda’s epic game series was released on November 10, 2015. Like watching a good Pornhub video, anticipation of the release had been building up, and once the moment arrived, dedicated gamers thought of little else – including visiting Pornhub. Continue reading “Fallout 4 Causes Fall in Traffic”