Fortnite: Pornhub Battle Royale

Polygon contacted the Insights team to see if the media attention around the game Fortnite has had any effect on Pornhub searches. Our statisticians found that while Fortnite had a slow start on Pornhub, it has steadily gained ground over the last several months to become of of our top video game related search terms.

After Fortnite launched in July of 2017, it only resulted in a handful of searches. Things really picked up at the end of September 2017 when Fortnite’s Battle Royale came out, and they have grown steadily since then. Spikes in search volume seem to coincide with major game updates and news cycles such as the 1.36 patch in January and when 60 FPS was enabled in February.


Popular With Women

March 8th is International Women’s Day, so in this edition of Insights we’re joined by Newsweek for an exclusive look at female traffic on this day as well as a special report on recent changes we made to better cater Pornhub’s content to the needs of women.


A Perfect Stormy

Pornhub Insights last wrote about pornstar Stormy Daniels’ searches back in January of 2018 shortly after her alleged affair with Donald Trump was revealed. At the time, searches for Stormy Daniels went from a daily average of 2500 to more than 2 million searches in just 5 days!

The Economist checked in to see how the ongoing news has affected searches, and it seems that the searches, much like the story, just keep on going.


Argentina’s Millennials

In this edition of Pornhub Insights, we’re joined by our friends at UNO to take a closer look at Argentina’s Millennials, specifically those visitors between the ages of 18 to 34 who make up 59% of Pornhub traffic from Argentina. Millennials last an average 9 minute and 48 seconds when they visit Pornhub, which means they come and go 76 seconds faster than visitors over 35.


France Loves ASMR and JOI Porn

It was revealed in Pornhub’s 2017 Year in Review that ASMR was one of the top trending searches of the year.

According to Wikipedia, Autonomous Sensory Meridian Response (ASMR) “is a term used for an experience characterised by a static-like or tingling sensation on the skin that typically begins on the scalp and moves down the back of the neck and upper spine” and that “it is most commonly triggered by specific acoustic or visual stimuli, and less commonly by intentional attention control.”

Perhaps it’s the “acoustic stimuli” and “intentional attention control” that leads to the natural relation between ASMR and JOI. Although JOI stands for Jerk Off Instructions, it’s not meant to be a tutorial video, but rather a type of vocal coaxing that will turn-on the listener and guide their masturbation towards orgasm.


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Pornhub Insights is research and analysis directly from the Pornhub team.


We’ve compiled data from billion of hits, all to explore the intricates of online porn viewership. is the world’s biggest porn site. Follow Insights for stats, events and Pornhub related announcements.