Italian Traffic During Miss Italy Finale

On Saturday, September 10th, Italy once again selected their most beautiful woman, a tradition that began in 1946. The final competition was held in the seaside town of Jesolo, where 40 of Italy’s most beautiful women competed to win the crown of “Miss Italy”.

Our friends at asked us to look at Pornhub’s visitor traffic from Italy to see if the beauty of Miss Italy’s competitors was enough to take people’s attention away from Pornhub during the live show.


Apple Fans Stop iFapping for iPhone 7 Event

Apple users love Pornhub. But not as much as they like drooling over sexy new iPhones! On Wednesday September 7th Apple presented their annual keynote, this time introducing the much anticipated iPhone 7. Fanboys and girls around the world put everything on hold to watch the live stream, so CNET checked in to see if Pornhub experienced any change in traffic.


Olympic Sized Searches

The 2016 Summer Olympics kicked off on August 5th in Rio de Janeiro. While Team Pornhub was in Rio keeping Olympians safe, our statisticians had to be content following the action through their analytics screens. Our friends at Uproxx were curious to see what effect the Olympic games may have had on the search habits of Pornhub’s users. So in this edition of Insights, we’ll take a look at Rio de Janeiro and how Pornhub’s visitors worldwide reacted to seeing their favorite Olympic sports and athletes.


Does Size Matter?

Pornhub Insights is all about big data, and today we’re collaborating with our friends at The Berry to answer an age old question – does size really matter to women? And if so, does it matter more to women than men? The short answer is yes. On Pornhub, women search for big dick videos 46% more often than men do. They search using the term “dick” 122% more than men, and the term “cock” 7% more than men do.


Super Hero Parody Searches

Fantasy plays a big role in pornography. People are not simply looking for naked flesh, they’re interested in the stories that lead to each sexual encounter. Like film and television studios, the porn industry spends millions each year to design elaborate scenes that will bring viewers into the story, and create an emotional attachment with the characters on screen. It’s only natural that fans will want to see their favorite movie characters involved in sexual scenarios, so super hero porn parodies are a popular adult film genre.


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Pornhub Insights is research and analysis directly from the Pornhub team.


We’ve compiled data from billion of hits, all to explore the intricates of online porn viewership. is the world’s biggest porn site. Follow Insights for stats, events and Pornhub related announcements.