Searching for Cuba

Fidel Castro, revolutionary leader and President of Cuba for 47 years, passed away on November 25, 2016 at the age of 90. International news was quick to acknowledge and either honor or vilify Castro. The increased media coverage of the small controversial island caused Pornhub searches for Cuban content to more than double overnight.


Most of the searches came from the United States, followed by Mexico, United Kingdom, Brazil and the Netherlands. The most popular Cuban related search was “cuban maid” followed by “Cuban”, “Cubana” and “big booty Cuban”.

Take My Wife, Please! All About Cuckolding

In it’s simplest form, “cuckold” refers to a husband who watches his wife have sex with other men. It’s often used as part of a domination fetish with the husband being a submissive observer or participant in his wife’s sexual conquests. Every month, 1.75 million people search some variation of “cuckold”, “cuck” or “cucked” on Pornhub, placing it in the Top 100 of all search terms. It has come to mean and signify something different in recent months and we have teamed up with our friends over at MEL Magazine to take a closer look at how this played out on Pornhub.

In our recent Sex and the Married Man study, we found that cuckold is a popular theme when searching for any porn involving married couples. From January 2013 to November 2016, cuckold has grown in popularity by 57%.


Thanksgiving Searches

Thanksgiving is here to kick off the holiday season with family fun, food fetish and football. Before the festivities begin, our friends at Bustle asked if our statisticians can see how turkey day historically affects searches and traffic to Pornhub. As we’ve previously discovered, holidays like Christmas, Easter and even Halloween can have quite an effect on the type of porn people search for.


Women Searching for Women

When Pornhub Insights studied “What Women Want,” we found that ‘lesbian’ was their number one favorite search term. We looked further into “Women’s Searches Worldwide” and discovered that lesbian is the search term favored across most of North and South America, whereas other terms like ‘anal’ and ‘ebony’ topped women’s searches elsewhere. Our friends at Vice checked in to see if lesbian searches by women were a trend specific to North America. Read-on to find out!


UFC 205 New York – Traffic Shifts and Searches

On November 12, Conor McGregor became the first man to hold two Ultimate Fighting Championship belts at the same time after he beat Eddie Alvarez at Madison Square Garden. The fight was the first in New York City after the state legalized the sport. The fight lasted just two rounds.

Pornhub Traffic was down -6% in New York at the beginning of the 7pm Preliminary Show which aired on cable TV. After increasing back to normal levels around 9pm, it dropped again by -5% as the Pay Per View event started. The Main Fight took place shortly after 1am, after which traffic increased by 3% in New York and 2% in the United States.


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Pornhub Insights is research and analysis directly from the Pornhub team.


We’ve compiled data from billion of hits, all to explore the intricates of online porn viewership. is the world’s biggest porn site. Follow Insights for stats, events and Pornhub related announcements.